how we put 6 billion back into america’s small businesses
We built and ran an incredibly nimble team for Innovation Refunds as they exploded from under 70MM revenue to over 1B in less than a year. We rebranded them, then created multiple 360 degree campaigns to fuel this insane growth trajectory.
Both campaigns centered around real small business owners. While they ran concurrently, the splashiest one featured real business owner and Modern Family star, Ty Burrell.
Social Video Ads
Real customers campaign